Equinade

Equinade In Australia – Premium Horse Coat, Hoof And Leather Care

Equinade is a proudly Australian owned and made brand specialising in premium horse and leather care products. From iconic Showsilk Glo-White and colour shampoos to hoof grease, leather dressing, rug seal and the Pooches n Cream pet range, Equinade helps riders and owners keep horses, gear and dogs looking and feeling their best.

Designed for Australian conditions and show standards, Equinade products are trusted by competition riders, pleasure owners and professional grooms across disciplines like showing, dressage, jumping, eventing, pony club and stock work.

The Equinade Story

Equinade has been part of the Australian horse industry for more than 40 years. What started as a small operation making grooming products has grown into a family run business manufacturing a unique range of horse and leather care solutions in Carrum Downs on Victoria’s Mornington Peninsula.

The focus has always been on quality, practicality and results. The Showsilk shampoos and conditioners are formulated for deep cleaning and rich shine, while hoof, leather and maintenance products are developed to cope with Australia’s dust, mud, sun and variable climates. The later addition of the Pooches n Cream line brought the same quality approach to dog and small animal grooming.

Australian made and owned, family run company
Factory located on the Mornington Peninsula in Victoria
More than four decades of experience in horse and leather care
Trusted by show, performance and pleasure horse owners
Expanding pet range for dogs and small animals

Equinade Product Range For Australian Horses, Gear And Dogs

On your Australian store, you can present the Equinade range in clear solution based categories so riders and pet owners can find what they need quickly.

Coat Care – Showsilk, Glo-White And Colour Shampoos

Coat care is the heart of the Equinade brand. The Showsilk and Glo ranges are designed to get horses ring ready, whether they are grey, black, bay, chestnut or coloured.

Showsilk Glo-White Shampoo for greys and light coats
Glo Black, Glo Bay and Glo Chestnut colour shampoos
Showsilk Shampoo Concentrate for everyday deep cleaning
Showsilk Protein Conditioner to nourish and detangle
Showsilk Hair Polish and Supreme Styling Cream for extra shine, smooth manes and tails and neat quarter marks

These products are designed to remove sweat, dirt and stains while leaving coats soft, glossy and easy to manage in the show ring or at home.

Hoof Care – Grease, Lube And Hoof & Skin Salve

Healthy hooves are essential for performance and comfort in Australian conditions. Equinade offers:

Hoof Grease for regular moisturising and protection
Hoof Lube for easy to apply conditioning of the hoof capsule
Hoof & Skin Salve to support minor hoof and skin issues

These products help maintain moisture balance and hoof integrity when horses move between dry paddocks, irrigated pastures, arenas and wet yards.

Leather Care – Saddles, Bridles And Tack

For saddles, bridles and leather gear, Equinade leather products help riders keep equipment supple, clean and show ready.

Leather Dressing to feed and condition bridles, saddles and leather accessories
Saddle Soap and cleaners to remove sweat, dust and arena grime
Rug Seal to help reproof and protect horse rugs from rain and damp

Maintenance And Stable Care

Beyond horse and leather care, Equinade offers maintenance products that fit neatly into Australian stables and floats.

Heavy Duty Disinfectant Cleaner for stables, floats and gear rooms
Linseed oils and related conditioning products
Accessories, travel kits and seasonal grooming packs

Pooches n Cream – Dog And Small Animal Grooming

The Pooches n Cream range brings Equinade’s grooming expertise to dogs and small animals.

Shampoos and conditioners based on premium Equinade formulations
Designed to be gentle on dog and small animal skin and coats
Suitable for many breeds and coat types when used as directed

Why Equinade Suits Australian Conditions

Australian horses and dogs live hard working, outdoor lives. They deal with dust, red soil, coastal salt air, strong sun, heavy rain, lush spring pasture and dry summers. Saddlery and gear must cope with sweat, mud and long hours in the elements.

Showsilk shampoos and conditioners wash out sweat, clay and stable stains quickly
Colour specific products help bring out natural coat depth for show and performance horses
Hoof care products support hoof health across sandy, rocky and clay soils
Leather dressings and rug seal support tack and rugs in harsh climates
Pooches n Cream suits dogs that share the same outdoor adventures as their riders

From backyard ponies and pony club mounts to high level show hacks, stock horses and racehorses, Equinade is built for the way Australians keep and present their horses.

Equinade Across Australian States And Cities

New South Wales And ACT

In Sydney, Newcastle, Wollongong and Canberra, riders use Equinade Showsilk and Glo shampoos for metro and regional shows, dressage days and jumping competitions. Hoof grease and leather dressing help manage horses that move between coastal humidity and drier inland conditions.

Victoria And Tasmania

Melbourne, Geelong, Ballarat and Hobart see wet winters, mud and high levels of competition. Equinade shampoos, conditioners and hair polishes are popular for horse shows, agricultural shows, pony club and adult riding club rallies where presentation matters.

Queensland And Northern Territory

In Brisbane, Gold Coast, Townsville, Cairns and Darwin, humidity, sweat and dust are everyday challenges. Equinade coat care helps remove sweat and salt after work, while hoof products assist horses on sandy soils and in wet–dry seasonal cycles.

Western Australia And South Australia

Perth, Adelaide and regional centres rely on Equinade for horses that travel long distances to events, live on dry paddocks or work on stations and vineyards. Leather care and rug seal are especially useful for gear stored in hot floats, sheds and tack rooms.

Expert Insight On Coat, Hoof And Leather Care

“Regular grooming and basic hoof and tack maintenance are some of the most powerful, low cost habits horse owners can build. Brands like Equinade that focus on effective shampoos, hoof greases and leather dressings make it easier to keep horses comfortable, sound and looking their best in all seasons.”
Dr Jay Rollings (BSc DVM)

How To Build An Equinade Grooming And Care Routine

A simple, repeatable routine helps riders get the most from Equinade products without overcomplicating daily care.

Start with regular brushing – use a curry comb and body brush most days to lift dust and stimulate the skin before you reach for shampoo.
Schedule wash days – choose an Equinade shampoo that suits your horse’s coat colour, and bathe when the weather and workload allow, rinsing thoroughly and following with Showsilk Protein Conditioner if needed.
Add shine for events – before show days or competitions, use Showsilk Hair Polish or Supreme Styling Cream to smooth manes and tails, define quarter marks and reduce tangles.
Care for hooves – clean hooves daily, then apply Hoof Grease, Hoof Lube or Hoof & Skin Salve as recommended by your farrier or vet, especially in very wet or very dry conditions.
Look after leather – wipe down saddles and bridles after rides, and regularly clean with saddle soap before applying Leather Dressing so gear remains supple and safe.
Maintain rugs and stables – reproof rugs with Rug Seal as needed and use Heavy Duty Disinfectant Cleaner to keep stables, wash bays and floats hygienic.
Extend care to dogs – use Pooches n Cream shampoos and conditioners on stable dogs so they stay clean, fresh and comfortable around the horses.

Equinade Brand FAQs

What is Equinade best known for?

Equinade is best known for its Showsilk and Glo coat care products, including Glo-White and colour shampoos, plus conditioners and hair polish that leave coats, manes and tails clean, soft and show ready.

Are Equinade products Australian made?

Yes. Equinade is an Australian owned and made brand, with manufacturing based in Victoria. The products are designed specifically for local conditions and horse owners.

Can Equinade products be used on dogs?

Many Equinade formulations are horse specific, but the Pooches n Cream range is specially developed for dogs and small animals. Always choose the product labelled for your species and follow the directions.

Is Equinade suitable for show horses?

Yes. Equinade shampoos, conditioners and shine products are widely used for show hacks, galloways, ponies, coloured horses and performance disciplines where coat and turn out are judged.

How often should I use Equinade grooming products?

Frequency depends on your horse’s workload, climate and coat. Many owners use Equinade shampoos as needed for deep cleaning, with daily brushing and periodic conditioning and hoof care. Your vet or coach can help tailor a routine for your situation.

Keyword Groups By Search Intent – Equinade Australia

Commercial Intent Keywords

equinade horse care australia
equinade showsilk glo white shampoo
equinade showsilk protein conditioner
equinade hoof grease for horses
equinade leather dressing and saddle soap
equinade pooches n cream dog shampoo

Transactional Intent Keywords

buy equinade horse shampoo online
equinade glo white shampoo 1l
equinade showsilk hair polish 500ml
equinade hoof grease 1kg price
equinade leather dressing 400g australia
equinade rug seal 1l for sale

Informational Intent Keywords

how to use equinade glo white shampoo
best shampoo for show horses in australia
how often to grease horse hooves equinade
how to care for leather saddles with equinade
benefits of pooches n cream for dogs

Research Driven Outline For This Equinade Brand Page

This Equinade landing page is structured to:

Introduce Equinade as an Australian made, family run horse and leather care brand
Highlight key product categories: coat care, hoof care, leather care, maintenance and dog grooming
Connect the range to real Australian climates, disciplines and lifestyles
Provide a step by step grooming and care routine owners can adapt
Answer common questions about use, species suitability and show readiness
Group target keywords by commercial, transactional and informational intent for SEO and AI search optimisation