Description
Ivory Coat Adult Cat Wet Food Trays – Inspired By Raw – Indoor & Hairball Support
Ivory Coat Adult Cat Wet Food – Inspired By Raw – Indoor & Hairball Support is developed for Australian adult cats living primarily indoors. This premium wet cat food provides targeted nutritional support to help manage hairballs, support digestive health, and maintain overall vitality in indoor environments.
Ivory Coat understands the power of natural health solutions to help pets live longer, healthier, and happier lives. Indoor cats often experience reduced activity levels and increased grooming, which can contribute to hairball formation and digestive discomfort. This formula is designed to address those unique needs.
Why indoor and hairball support matters
Indoor cats groom frequently, which increases the amount of hair swallowed during daily grooming. Over time, this can lead to hairball formation and digestive discomfort. Supporting digestion and gut motility helps hair pass naturally through the digestive tract.
Ivory Coat Adult Cat Indoor & Hairball Support Wet Food is formulated to help manage hairballs while supporting digestive comfort and overall wellbeing.
Inspired by raw. Targeted for indoor living.
Inspired by raw-style nutrition, this recipe uses real, selected natural ingredients to deliver wholesome nourishment. The formula includes natural prebiotic fibre sourced from Australian grown carrots, helping support healthy digestion and the growth of beneficial gut bacteria.
This targeted fibre support helps hair move smoothly through the digestive system, reducing hairball formation while supporting gut balance.
Skin, coat, and digestive support
This formula combines natural omega fatty acids with Ivory Coat’s proprietary blend of essential vitamins, minerals, and antioxidants to support:
- Healthy skin and coat condition
- Reduced hair shedding
- Digestive health and gut balance
- Strong natural immune defences
These combined benefits support indoor cats that may be less active but require balanced, complete nutrition.
Designed by experts for Australian indoor cats
This premium wet cat food has been developed by Ivory Coat’s experienced research and development team, in consultation with veterinary experts. Each tray is carefully formulated to support the unique nutritional needs of indoor adult cats.
It is suitable for cats living across Australia, including apartments and homes in cities such as Sydney, Melbourne, Brisbane, Perth, and Adelaide, where indoor living is common.
Why Australian cat owners trust Ivory Coat
- Natural nutrition tailored for indoor cats
- Supports hairball control and digestion
- Includes prebiotic fibre from Australian grown carrots
- No artificial colours or flavours
- Suitable for daily feeding
Feeding confidence for indoor wellbeing
Ivory Coat Adult Cat Indoor & Hairball Support Wet Food can be fed on its own or paired with a quality dry food as part of a balanced indoor cat diet. Its gentle formulation makes it ideal for cats requiring ongoing hairball and digestive support.
For Australian cat owners seeking natural, science-informed nutrition for indoor lifestyles, Ivory Coat delivers dependable daily nourishment.
Product suitability
- Life stage: Adult cats
- Main benefit: Indoor and hairball support
- Food type: Wet food trays
- Best for: Indoor cats, hairball control, digestive support
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Transactional intent (ready to buy)
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Informational intent (learn and understand)
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Research-driven outline
- Indoor cat nutrition needs – activity, grooming, digestion
- Inspired by raw philosophy – natural, wholesome feeding
- Hairball and gut support – fibre, digestion, microbiome balance
- Skin and coat health – omega fatty acids and nutrients
- Expert formulation – R&D specialists and veterinary consultation
- Daily feeding confidence – long-term indoor wellbeing
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