Description
Puppies grow fast. Therefore, they need consistent nutrition every day. Supervite Gold Label – Puppy – Australian Chicken is a complete and balanced dry puppy food made with real Australian chicken. It is crafted to support healthy growth while keeping meals enjoyable.
This recipe combines animal proteins, whole grains, fats and oils, and key vitamins and minerals. It also includes omega fatty acids and DHA, which are commonly used in puppy diets to support early development. As a result, it suits many growing pups when fed as part of a steady routine.
Who this puppy food suits
This formula is made for puppies during growth. It can suit pups that need a nutrient-dense diet to support development and play. Also, it can suit households building good feeding habits early, such as set meal times and measured portions.
However, every puppy is different. Therefore, if your puppy has allergies, sensitive digestion, or a vet-managed condition, get feeding advice before changing foods.
Nutrition highlights for growth
Puppies need more energy and building blocks than adults. This formula lists:
- Crude protein (min) – 27%
- Crude fat (min) – 12%
- Omega fatty acids (min) – 1.4%
- DHA (min) – 0.04%
- ME – 365 kcal per 100g
Protein supports growing muscles. Fat supports energy needs. Omega fatty acids support skin and coat. DHA is commonly included in puppy diets to support early development. Also, energy density helps you plan portions. Therefore, weigh meals when possible so feeding stays consistent.
Ingredient overview – what is inside
This recipe uses animal proteins, grains, fats, and a full vitamin and mineral blend for a complete diet.
Ingredients: Meat and meat by-products (chicken, beef, and-or lamb) and-or poultry by-products, wholegrain wheat and-or cereal by-products, wholegrain sorghum and-or barley, fats and-or oils (beef, ovine, chicken, fish and-or vegetable), chicken gravy, fish and fish by-products (tuna and-or salmon) and-or vegetable proteins, beet pulp, salt, essential minerals (including calcium, phosphorus, magnesium, iron, copper, manganese, zinc, iodine, selenium), choline chloride, essential vitamins (including A, C, D3, E, B1, B2, B3, B5, B6, B9, B12), natural antioxidants with rosemary extract, garlic.
Animal proteins help provide amino acids for growth. Whole grains provide steady energy. Beet pulp can help support stool quality. Minerals like calcium and phosphorus support bones and teeth. Vitamins support daily functions. Natural antioxidants help protect food quality. Therefore, the formula is built to support day-to-day puppy needs.
How Australian puppy owners use this food
In Australia, puppy routines often include short walks, training games, and social trips. Therefore, meal timing and treat control matter from the start.
- New South Wales – Sydney, Newcastle, Wollongong – pups often train in parks and busy streets. So, keep treats small and reduce meal size if treats increase.
- Victoria – Melbourne, Geelong, Bendigo – colder months can reduce outdoor time. Therefore, use indoor training games and keep meals measured.
- Queensland – Brisbane, Gold Coast, Sunshine Coast – heat can reduce activity at midday. Instead, feed and exercise in cooler morning and evening hours.
- Western Australia – Perth, Fremantle, Mandurah – beach walks are common. However, avoid overfeeding after long outings.
- South Australia – Adelaide – many pups learn routines at home first. So, use regular meal times to support toilet training and structure.
- Tasmania – Hobart, Launceston – winter can reduce movement. Therefore, monitor growth and body condition monthly.
- ACT – Canberra – great paths and parks. Still, cold mornings can shorten walks. So, keep feeding consistent.
- Northern Territory – Darwin – heat and humidity can affect appetite. Therefore, keep water available and feed at cooler times.
Feeding guidance – simple approach
Use the feeding guide on the pack if available. Then adjust based on growth, body condition, and stool quality. Puppies often do better with multiple meals per day.
- Feed 3 meals per day for younger puppies, then move to 2 meals as they mature.
- Measure food. Cups vary, but a scale stays accurate.
- Keep treats tiny, especially during toilet training and obedience practice.
How to transition to this puppy food
A slow transition helps protect digestion. Therefore, change foods over 7 to 10 days.
- Days 1 to 2 – 75% old food, 25% new food
- Days 3 to 4 – 50% old food, 50% new food
- Days 5 to 6 – 25% old food, 75% new food
- Day 7 onward – 100% new food
If stools loosen, slow the transition. Also, keep treats simple during the change.
Expert insight
Dr Jay Rollings (BSc DVM) notes that puppies do best with measured meals, steady routines, and slow diet changes. Consistency supports digestion. It also supports calmer behaviour, because pups handle structure well.
Helpful links
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Commercial intent
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Transactional intent
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Informational intent
- how much to feed a puppy
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Research-driven outline
- Why puppy nutrition is different from adult dog nutrition
- Who this formula suits – growing puppies and active young dogs
- Nutrition highlights – protein, fat, omega fatty acids, DHA, energy
- Ingredient overview – what is included and why it matters
- How to feed in Australia – routines by lifestyle and climate
- How to transition – 7 to 10 day plan
- FAQ – common puppy feeding questions




